stephenhk23's Space http://stephenhk23.posterous.com Most recent posts at stephenhk23's Space posterous.com Sat, 02 Jun 2012 13:34:06 -0700 How to think like a shoe company http://stephenhk23.posterous.com/how-to-think-like-a-shoe-company http://stephenhk23.posterous.com/how-to-think-like-a-shoe-company You know the saying "when all you have is a hammer, everything looks like a nail"?Well, it's true for shoe companies, too. When all you have is padding and motion-control, everything looks like it pronates and lands too hard!Check out this video about the "secret" Adidas development center. Especially watch at the 2:10 mark where the "best people in the world" analyze Ben's sprinting gait and conclude:a) That he pronates and heel-strikes (NOTE: He over pronates BECAUSE he heel-strikes since, when you land on your heel, the ankle muscles can't can hold the foot/ankle/lower leg in place).b) The solution: Making... Read full post here

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